The cold doesn’t dry out your skin all at once. He acts little by little, and the right routine makes all the difference.
Dry skin is one of the most common complaints during winter. Tightness, uneven texture and discomfort throughout the day are the result of combined factors: low temperatures, dry air, hot showers and a skincare routine that has not been adjusted for the season.
The good news is that small adjustments solve most of the problem. Know where to start.
Why does the skin dry out more in the cold?
The skin has a natural barrier that retains moisture and protects against external aggressors. In the cold, this barrier is compromised mainly by the drop in temperature and low air humidity.
With the cold, the sebaceous glands produce less sebum, an essential component for keeping this barrier intact. Without this protection, water from the most superficial layers of the skin evaporates faster, causing dryness, sensitivity and, in more intense cases, peeling.
Dry air intensifies this effect. Environments with low humidity, whether due to the climate or the constant use of heaters and air conditioning, accelerate the loss of water from the skin, generating that feeling of tightness even in those who do not have naturally dry skin.
Hot baths complete the cycle: very hot water removes the lipid layer that protects the skin, leaving it even more vulnerable to dryness after a bath. It’s a comfortable habit, but it comes at a real cost to hydration.
How to create a routine for dry skin in the cold
With your habits adjusted, your skincare routine comes in to enhance results. The logic is simple: clean without damaging, treat with moisturizing ingredients and seal with more nutritious products.
Cleaning: o Super Cleansing Oil dissolves impurities and residues while nourishing the skin. For those who use makeup or sunscreen, double cleansing with the Super Cleansing Foam guarantees complete cleaning without compromising the skin barrier. Both have gentle formulas that clean without drying out.
Treatment: The mist, applied right after cleansing, tones and prepares the skin to better absorb the following active ingredients. For skin with a natural tendency to dryness, CARE Rose Mist is the most recommended. For oily or combination skin, the CARE Mist Traditional is the perfect option. THE Skindrops Hialu comes as the main serum, with concentrated hyaluronic acid for deep hydration and reduction of the feeling of tightness. THE Skindrops Glow complements the ritual with antioxidant and illuminating action, protecting the skin from external damage while ensuring luminosity and shine.
Hydration: o Skincream Rich closes the routine with a denser texture, suitable for dry and mature skin. For oily or combination skin, there is a gel version, Skincream Lightwhich guarantees light and effective hydration. They seal previously applied active ingredients, retain moisture and strengthen the skin barrier throughout the day.
In the morning, finish with the SunCARE Powder FPS 30: weightless sun protection, which fits well even in routines with denser products. At night, the Beauty Night Oil acts on skin regeneration during sleep, enhancing the recovery of the skin barrier and leaving it softer when you wake up.
Specific care for more sensitive areas
Hands, lips, eyes and neck are the areas that feel the cold the most, and are also the most forgotten in the routine.
As hands They are washed several times a day and are exposed to the wind without protection, quickly drying out the cuticles and fingertips. Meanwhile, the neck It’s usually left out of the routine, but it deserves the same attention as the face. THE Hand and Neck Cream combines these two needs in a cream with sun protection.
Os lips They don’t have sebaceous glands, so they lose moisture quickly in the cold. Moistening them with saliva, however, only worsens the problem. THE LipCARE is a multifunctional protector with twice as much hyaluronic acid in the formula, which intensely nourishes and hydrates the lips and the surrounding skin, leaving them soft and with more volume. Use throughout the day and especially before bed.
The region of eyes it burdens the thinner skin on the face, drying out easily and signaling tiredness and signs of time before other areas. THE Eye CARE is a serum enriched with pracaxi oil and jojoba oil, natural antioxidants that hydrate this delicate region. Applied with gentle pats, it is a specific care that common facial moisturizer cannot replace.
What to do when your skin dries out throughout the day?
Even with a good routine, dryness can appear in the middle of the day, especially in air-conditioned environments or after long periods in front of screens.
A Hoar is the most practical solution: a few sprays refresh, hydrate and soothe the skin without compromising makeup or sunscreen. It is the ideal product to carry in your bag and resolve immediate discomforts.
The feeling of tightness after a shower decreases when the moisturizer is applied while the skin is still slightly damp. It is at this moment that it absorbs the active ingredients best, prolonging the effect throughout the day.
The secret to hydration in winter lies in the balance between daily care and attention to critical areas. This extra care is what guarantees comfort and softness, even on the coldest days.
Discover CARE products and build your winter routine with formulas that truly care for your skin.